14 October 2013

Ten for Ten: Morrow’s show their Pride at 10th Annual CIPR Awards


A total prize haul of 5 gold and 5 silver awards marked another fantastic year for Morrow Communications at Friday’s CIPR NI Pride Awards. Our work for clients such as Open Farm Weekend, Asda and Glens of Antrim Potatoes, was recognised with gold awards as well as our very own Kelly Maguire being named as the region’s Outstanding Young Communicator.

The team also celebrated winning 5 silver awards for our work for Irwin’s Bakery, Invest NI’s Propel Programme and Moy Park – as well as the silver in Outstanding Public Relations Agency. Overall, we brought home an award in every category we entered, another endorsement of our ability to hit the target with our communications.





And the Gold Award winners were:
  • Best Not for Profit Campaign: Open Farm Weekend 2013 - From farm to fork
  • Best Community Relations Campaign: Asda - Community Life
  • Best Low Budget Campaign: Glens of Antrim Potatoes - From famine to feast
  • Best Consumer Relations Campaign: Glens of Antrim Potatoes - From famine to feast
  • Outstanding Young Communicator 2013: Kelly Maguire
 
And the Silver Awards went to:

  • Best Corporate and Business Communications Campaign: The Propel Programme - Propelling Entrepreneurial Success
  • Best Use of Media Relations: Moy Park - Revealing Northern Ireland’s best kept secret in GB
  • Best Use of Digital: Irwin's Bakery - Bread the Irish Way
  • Best Integrated Campaign: Irwin's Bakery - Bread the Irish Way

As anyone who was there on the night can testify, the same gold standard also applied to our moves on the dancefloor as Team Morrow dropped some awesome shapes. A special mention goes out for Sarah Stitt’s Moonwalk, Martin Byrne’s Running Man and of course, Seona McGrath’s twerk-tastic performance.

The 10th year of the Pride Awards made for an unforgettable night but due to the many bottles of champagne on the table some portions of the night were unfortunately more forgettable than others. Especially the last hour or so.

Here’s to Pride 2014!